PRESS-F1 Computer Service

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Introduction
 

Dear Reader;

This month we will discuss 'Cookies'. What is a cookie? What does a cookie do? Are cookies good or bad? I'll explain a little about what a cookie can and cannot do.  Click Here.

Free Lunch!  Everyone enjoys a free lunch. You may have heard the phrase "There's no such thing as a Free Lunch." Well, here it is. If you refer a new customer to us and that customer results in a minimum of one hour of computer service, YOU will receive a $10 gift card to spend at a local restaurant. Details

If you have a particular question or subject in mind, send me a note and I will share some information on the subject. Reader input is the key to a useful newsletter.

This newsletter will be produced and delivered in the first week of each month. Our intent is to provide you with useful information. It is not out intent to annoy you with unwanted emails. If you would rather not receive this newsletter, by all means, find the Opt-Out link below.

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Gregory Walther
Press-F1 Computer Service
 


Services We Provide
   

368-5252

 

Here's Why You Call Us First:
  1. We answer the phone.
  2. We provide same day on-site service.
  3. We explain things so you understand.

 

  • On-Site or In-Shop Computer Repair.
  • Wired or Wireless Networking.
  • Complete Custom Computer Systems.
  • Spyware / Adware / Virus removal.
  • Data Recovery.
  • Website Design and Hosting.
     

more info...


Feature Article
   

COOKIES

 
 

Cookies are one of the most widely used, misused, and misunderstood features of the Web. Their basic function is simple: allow Web servers to store and retrieve information on the client-side. Although cookies can make the Web surfing experience more personalized and streamlined, many users regard them with suspicion because of concerns about privacy.

When used correctly, cookies can be a very useful tool. They are used to simplify sign-on procedures, set up shopping carts, and provide individual users with more personalized information on a web site. Internet users are becoming increasingly discriminating: they demand useful content presented quickly and clearly.

What Cookies Are - And Are NOT

First, you must understand what cookies are:

  • A cookie is a unique small bit of information sent by a Web server to identify a particular computer and browser.
  • Cookies are stored in a text file whose exact name and location depend on your operating system and browser.
  • Cookies can contain specific information about the user:
    • Username and password
    • Date of last visit
  • Web servers use the stored information to identify the particular user by requesting validation information from the user.
  • Cookies are browser-specific. A cookie set when you browse in Netscape Navigator will not be read if you visit the same site again using Internet Explorer.

Even more important, understand what cookies are NOT:

  • Cookies cannot store any of your personal information that you don't voluntarily supply to the Web site.
  • Cookies do not contain viruses.
  • A server can only get data from the cookie it wrote to the cookie file - it can't go fishing for information in your computer.

A good example of a simple cookie is on the Amazon.com Web site. Registered users see a personalized message when they visit:

"Hello, John Smith, we have recommendations for you in books, music, and video."

The links will take you to a personalized page that highlights products based on your personal profile.

Useful Applications For Cookies

Web sites use cookies for a number of different reasons. Some of the most common include:

Site Personalization - As in the Amazon example above, a cookie is used  to identify you and direct you to areas of the site that might interest you most.

This can be as simple as flagging new stories or products added to the site since your last visit or as complicated as rendering pages that are almost completely customized based on stored preferences (favorite music, nonfiction categories, etc).

Online Ordering - Many e-commerce sites use cookies to track additions or deletions to your shopping cart. Sites can use session cookies that are valid only for the duration of that particular visit, or design them so that you can return to the site days later and complete your transaction.

Web site Tracking - Cookies provide a more accurate count of site visitors. Using cookies, can insure that someone who visits a web site 3 times per day isn't counted as a unique user each time. It can also see how often repeat visitors visit and what items they view most often (very helpful to personalize a site).

 


Cookies and Spyware -
Cookies are technically considered spyware. A  cookie is a tracking mechanism and spyware is a tracking mechanism. Therefore, there are good cookies and bad cookies. The trick is knowing which is which.

Clearing cookies from your web browser will clear all cookies. Any login information saved for commonly used web sites is erased. This will not hurt your computer. You will just need to re-enter user names and passwords when returning to the sites.

We have specialized software that can detect and remove the bad cookies leaving the good. Call today for an appointment to have your computer serviced. We will clear what's bad and show you how to keep it cleared in the future.

 


For more information, tips and resources visit http://www.lodicomputer.com.

I hope you will use this information to protect yourself.  If you have any questions or need further information.  Call Today.

 

   
   
   

Press-F1 Computer Service
420 North Sacramento Street, Suite #3, Lodi, California
209-368-5252 - service@lodicomputer.com

Press-F1 Computer Service 2008 ~ All rights reserved.